Every agency is getting the same question from clients right now: what's our AI plan?
The field moves too fast for anyone to stay up on it alone. That is where we come in. A monthly meeting covering the tools, the hype, the real costs, and what is actually ready for prime time, plus live working sessions with your team, on your accounts.
Month one is the pilot. You pay for the month, we run the first meeting and sessions with your team, and there is an early out if you are not feeling it. The program also comes with real capacity on demand: automations and tools, and generative AI video. When a session turns up a problem worth solving, it can become a project.
Eight categories. The content changes constantly, which is the entire point of paying for it monthly instead of buying a course once.
The universe of tools, the short list that is actually worth an agency's time, and what is real versus hype right now. Refreshed continuously.
What a client-ready pixel looks like versus a demo, and how to know which one you are looking at before you promise it to a client.
What generative production actually costs, how to think about token spend, and how to price AI work for clients without guessing.
The things not to attempt yet, named plainly, so teams stop burning weeks on capabilities that are not ready. This list changes monthly, which is part of the value.
Disclosure, client consent, what we will not ship, and how to write rules a creative department will actually follow. Taught with our own working policies.
A standing update. When something ships that changes what your team can do, you hear about it that week, with a read on what it means for live accounts, not a headline dump.
Repeatable production mechanics for real account work, built around your accounts and your deliverables.
What account leads need to be able to say when a client asks for an AI project, and how to scope one without overpromising.
The monthly meeting: tools, hype, real costs, and what is ready for prime time. Live working sessions with your team, on your accounts. The filtered firehose in your inbox the week something changes. Upkeep on everything we build for you.
The first capacity project. It watches for RFPs that fit you, runs your fit test, drafts every section in your writing style from your file of winners, and assembles the response for your creative team's final pass. It reads like your shop wrote it, because it trained on the work your shop actually won.
You pay the first month of the program and we run the first meeting and working session with your team. If you continue, that was month one of the term. If you stop, you keep everything we made.
You pay half to start the work, and the other half is due when the finished tool comes back with your real work through it.
The models under these tools change every quarter. Everything we build for you stays current as part of the program, with no extra bill, for as long as the program runs.
After the pilot, the term is the term. Month twelve is a working session: what the program got you, what it cost, and what the newest models make possible next year. Then you decide about renewal based on what actually happened.
Two buckets: automations and tools, and generative AI video. You bring the problem, we take it, and we already know how you work because we have been in your sessions.
This is not a lecture from someone reading the same newsletters you are. Everything in the program comes out of production work, and everything is built to be handed to your team, not demoed at them.